Design advice for your strategy

CAMELEON supports you in your design strategy in order to trigger shoppers' buying act.

With strate design, we place our design advice teams at your disposal in order to establish your communication strategy.

The brief, the first step of our collaboration will help us to set up our methodology in order to present, among other things, the objectives and the strategy regardless of whether brand, multi-brand or category.

Our design advice teams will then carry out a global trend analysis, all universes combined: graphic art, design, fashion or merchandising.

We will also implement benchmarking as well as a shopper study on the basis of the strategic merchandising recommendation developed with shopper insights and distributors.

  • 3D immersive tools and video
  • Brand book
  • In order to support our design strategy, we offer 3D immersive tools and videos.

    With, on the one hand, LiveMovie, we promote your projects via an instructional video that presents the strategic aspect and the concept step-by-step.

    On the other hand, with LiveStore, immerse yourself in a 3D universe and move through a virtual space that integrates your future project and allows you to image it even before it has been manufactured.

  • Thanks to its experience and perspective, CAMELEON Design is able to intervene on your brand DNA.

    The Brandbook will include the project in the process of being branded with ideas about your identity, all of which will form a concrete communication tool